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Publications

International Journal

An empirical examination of online restaurant reviews on Yelp.com: A dual coding theory perspective

2017.03.31 59

Sung-Byung Yang, Sunyoung Hlee, Jimin Lee, and Chulmo Koo. "An empirical examination of online restaurant reviews on Yelp.com: A dual coding theory perspective." International Journal of Contemporary Hospitality Management 29, no. 2 (2017): 817-39.

첨부파일

201703_IJCHM.pdf

Exploring the comparative salience of restaurant attributes: A conjoint analysis approach

2016.10.31

How do uncertainty reduction strategies influence social networking site fan page visiting? Examining the role of uncertainty reduction strategies, loyalty and satisfaction in continuous visiting behavior

2017.05.31

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